Data vs. Insights

By Primitive Spark

People will pay 1 cent for data and 1 dollar for insights.

This paraphrased statement from our friend @Jim Armstrong is a great way to explain why we love creating data visualizations.

Turning data into an insight that allows end users to make an informed decision is where the value lies. Data is great, but by itself is almost worthless. Our passion is unlocking the potential of data. 

Data → Insight 💪

#product #digitalproductdesign #prodmgmt #data #dataviz #insights #designthinking #primitivespark